Account information

When you sign up we collect your name, email address, and (optionally) profile photo via our authentication provider Clerk. If you sign up with Google, Google shares only what you allow on the consent screen (typically: name, email, profile picture).

Project content

Anything you describe in the chat or upload as an image is stored to generate and serve your website. This includes your business description, edits you make, product details, and assets like logos and photos. You retain ownership of all content you create.

Payment information

Payments are processed by Paystack. We do not store full card numbers, CVVs, or PINs on our servers. We do store the payment reference, amount, currency, and status returned by Paystack so we can issue receipts and apply your subscription.

Lead and enquiry information

When you submit a form on our site (for example the build form or the Binaax for Schools registration) or a lead ad form on Facebook or Instagram, we collect the information you provide. Depending on the form, this may include your name, business or school name, your role, email address, phone number (including for WhatsApp follow-up), location or state, the number of students, and any message or details you enter. On lead ads, some fields may be pre-filled by the platform from your profile — you choose whether to submit them.

School and student records (Learning Management System)

Schools that use our Learning Management System enter and manage their own student and staff records — such as enrolment details, results, attendance and fees. We process this information on behalf of and under the instructions of the school, which remains responsible for it as the data controller. We use it only to provide the LMS to that school and do not use it for our own purposes.

Usage information

We collect basic technical information when you visit the Service: IP address, browser type, pages visited, and timestamps. This helps us debug issues and understand which features are working.